Save $1000 on the LIT Strength Machine

Black Friday SALE!

Shop our Biggest Site-Wide Sale Ever with savings over $1000 on our all-in-one rower.

         

Save up to $150

LIT AXIS

Shop our smart all-in-one Pilates & Strength Trainer and save up to $150.

Save up to $2000

LIT Recovery

Shop the biggest sale of the year on our Cold Plunge's & Sauna's with over $2000 in savings.

Lifetime Warranty

Built to last, we offer a lifetime warranty on all of equipment.

Shop our Black FRIDAY Bestsellers

Our Story

Co-Founders Justin & Taylor Norris created LIT™ to give people a safe and effective workout through personalized coaching & innovative equipment. After spending 15 years in the industry, they are on a mission to make premium fitness accessible to everyone. 

Shop by Category

Pilates

Experience high-tech Pilates and transform any room into your favorite Pilates studio

Rowing

With adjustable resistance from 10-40 lbs, you can row for speed, stamina, or strength and power

Strength Training

Build strength faster with smart sensors that measure your weight lifted, reps, and more

Virtual Demo

Have questions about any of our products? Book a virtual demo and one of our LIT Experts will provide you with an overview and answer all of your questions!

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